Entrepreneurial Communication 101 Trainer Pack

Equip founders to turn good ideas into investable stories with a ready‑to‑teach communication course that links every venture decision to credible, coherent messaging.
 
Entrepreneurial Communication 101: Ready‑to‑Teach Trainer Pack
 
Course author: Dr. Rita Vyas Nagarkar
 
Overview:
Entrepreneurial Communication 101 is a practical, story‑driven course that helps new and early‑stage founders talk about their ventures in ways that sound credible, coherent and investable. Instead of treating “communication” as pitching theatre or marketing gloss, the programme shows how every decision—naming, funding, hiring, operations and growth—encodes a reality that others will read and judge. Through 10 concise lessons with real‑world case studies, participants learn to frame feasibility, differentiation, fairness, reliability and growth in language that stakeholders trust. The course is designed for entrepreneurship programmes, incubators, vocational education and workforce development settings where learners need both mindset and concrete scripts they can immediately use in conversations with family, funders, partners, staff and customers. Trainers receive ready‑to‑use explanations, discussion prompts and key takeaways that make delivery straightforward, even for non‑specialists in communication.
This digital pack includes:
Trainer guide
Slide‑by‑slide trainer deck with talking points and key takeaways
Implementation guide with one‑day, modular and online delivery options
Trainer teaching notes for all 10 case studies
Suggested questions, debrief prompts and MCQ answer keys
Course overview, learning outcomes and promotional blurb
FRC™ model overview and FRC™ overview specific to this course
Participant workbook and participant‑ready case studies
Venture communication toolkit
Glossary and FRC™ overview handouts
About Training Materials sheet
Learning outcomes – participants will be able to:
Frame one business idea using clear feasibility and legitimacy signals
Describe a specific market position and differentiation story
Link funding choices to risk, control and trust narratives
Communicate fair, clear expectations in hiring and staff training
Design simple operational and growth stories that signal reliability and measured ambition
Use this pack in incubators, vocational programmes, universities and corporate innovation settings to help founders and intrapreneurs frame feasibility, differentiation, fairness, reliability and growth in language stakeholders trust. No specialist communication background is needed: follow the notes, use the prompts and you are ready to teach.